---
title: Amazon Sponsored Search Analysis February 2021
description: This report dives into Amazon’s private apparel brand’s share of shelf, sales performance, search performance, top-selling products, brand performance, and keywords.
---

Leverage best-in-class search, sales, and shelf analytics for all major ecommerce marketplaces.  [Get Started!](https://analyticindex.com/request-demo/)

[![Analytic Index](https://get.analyticindex.com/hs-fs/hubfs/raw_assets/public/Analytic_Index_December2020/images/logo.png?height=50&name=logo.png "Analytic Index")](http://www.analyticindex.com/)

- Solutions 
    - [Digital Shelf](https://analyticindex.com/digital-shelf/)
    - [Search Intelligence](https://analyticindex.com/search-intelligence/)
    - [Promo Accelerator](https://analyticindex.com/promo-accelerator/)
    - [Sales and Share](https://analyticindex.com/sales-and-share/)
- [Resources](https://analyticindex.com/#) 
    - [Blog](https://analyticindex.com/blog/)
    - [Industry Events](https://analyticindex.com/ecommerce-industry-events/)
    - [Industry Associations](https://analyticindex.com/ecommerce-associations/)
    - [Research](https://analyticindex.com/ecommerce-research-resources/)
- [Free Reports](https://analyticindex.com/ecommerce-research-resources/)
- [Company](https://analyticindex.com/#) 
    - [Support](https://analyticindex.com/support/)
    - [Careers](https://analyticindex.com/careers/)
    - [About Us](https://analyticindex.com/about-us/)
- [Contact Us](https://analyticindex.com/contact-us/)

Log In

## Amazon Private Apparel Brands Analysis | February 21

## Amazon Data

This report dives into Amazon’s private apparel brand’s share of shelf, sales performance, search performance, top-selling products, brand performance, and keywords.

**Key Takeaways**

- Amazon Essentials dominates in Share of Shelf and Sponsored Products across featured brands
- Amazon Essentials is a strong competitor with other major brands like Hanes and Nike
- Lark & Ro, Buttoned Down, & Mae have had no sponsored activity during the month
- Daily Ritual is outperforming their peers in search even though they only sponsored 4% of items

[Check out more research!](https://analyticindex.com/ecommerce-research-resources/)

![Snip20210329_228](https://get.analyticindex.com/hubfs/Snip20210329_228.png "Snip20210329_228")

### Fill out the form to download your free report

[![Analytic Index](https://get.analyticindex.com/hubfs/raw_assets/public/Analytic_Index_December2020/images/logo.png "Analytic Index")](https://analyticindex.com/)

- Quick Links 
    - [Careers](http://www.analyticindex.com/careers)
    - [About Us](https://analyticindex.com/about-us)
    - [Contact Us](https://analyticindex.com/contact-us)

**Start Your Free Trial Today**

[Let's Go!](https://analyticindex.com/contact-us)

©Analytic Index™. All rights reserved. All other brands and product names are registered trademarks of their respective holders.

**Privacy Policy | Help | Terms of Use**